Black Stripe Honey
Branding, Packaging
Black Stripe is the product of a re-branding project. Originating from Goya brand honey which includes a piece of honeycomb, the identity of Black Stripe began. The packaging is clean and minimal to enhance the natural beauty of the honey and honeycomb which the packaging previously masked. Allowing the honey to sell itself as a high-end product was the ultimate goal in this package reconceptualization.
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